Health Care Marketing Services

How can decisions about health care in the United States - too long dominated by providers, government, and the legal system - be put back into the hands of the people? Clark C. Havighurst contends that private contracts can be sharpened to do just that and ensure universal coverage, too. Private contracts, the author states, would allow for more and genuine consumer choice, based on real differences among competing health plans in content, coverage, and cost of services. Contracts would establish the standards and obligations of all parties - instead of the courts relying on definitions of care borrowed from the medical profession that drive health plans to overspending. Voluntary economizing would replace rationing without consent. Contracts could cure a dysfunctional health care market and end a severe misuse of U.S. resources. Often with specific contract language, Mr. Havighurst offers organized health plans, employers, purchasing cooperatives, Congress, and the courts ways they can turn private contracts into effective instruments of consumer-driven health reform. He recommends explicit recognition of contracts in any health reform legislation. With changes in how health coverage is purchased, courts would respect freedom of contract. And better health care contracts could be the key to designing an appropriate and affordable form of universal coverage.

This clear, step-by-step best-selling introduction to the economics of health and health care thoroughly develops and explains economic ideas and models to reflect the full spectrum of the most current health economics literature. This book uses core economic themes as basic as supply and demand, as venerable as technology or labor issues, and as modern as the economics of information. Chapter topics include health care, health capital, information, health insurance markets, managed care, nonprofit firms, hospitals, physicians and labor, the pharmaceutical industry, government intervention and regulation, and epidemiology and economics. Useful as a reference work for health service researchers, government specialists, and physicians and others in the health care field.

Norwegian Ministry of Health and Care Services - The Royal Norwegian Ministry of Health and Care Services (Helse- og omsorgsdepartementet) is a Norwegian government ministry in charge of health policy, public health, health care services and health legislation in Norway.

Health Resources and Services Administration - The Health Resources and Services Administration (HRSA), a division of the United States Department of Health and Human Services, envisions optimal health for all, supported by a health care system that assures access to comprehensive, culturally competent, quality care. HRSA provides national leadership, program resources and services needed to improve access to culturally competent, quality health care.

Intermountain Health Care - Intermountain Healthcare, formerly known as Intermountain Health Care (IHC), is a nonprofit healthcare system and is the largest health care provider in the Intermountain West. Intermountain Healthcare provides hospital and other medical services in Utah, and Idaho.

Bureau of Primary Health Care - The Bureau of Primary Health Care is a sub program of the US Department of Health and Human Services of the United States Government.

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